A day of reckoning is coming for email deliverability. New email requirements from Google and Yahoo could block critical customer emails or mark them as spam if not properly authenticated.
DMARC (Domain-based Message Authentication Reporting and Conformance) and DKIM (DomainKeys Identified Mail) come into play as they allow you to digitally sign your outgoing emails, ensuring recipients can verify they originated from your authorized domain.
Failing to implement DMARC and DKIM can compromise your customer communications, damage your brand reputation, and hurt your bottom line.
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