State of the Connected Customer Insights from 16,000+ consumers and business buyers worldwide on bridging the trust gap in an era of rising customer expectations and more powerful technologies. Discover: How the growing use of artificial intelligence (AI), including generative AI and agents, is shaping customer sentiment, expectations, and behaviours. What brands must do to […]
State of the Connected Customer Read More »
Trends in AI for CRM Report Business leaders share how to retain trust, build use cases, and skill up employees. In this report, we’ve assembled insights and lessons learned from AI practitioners across the enterprise, including: Earning and maintaining trust with AI Getting the data foundation right for AI Building use cases across the enterprise
Trends in AI for CRM Report Read More »
Map your journey to AI-powered CRM You’re ready to embrace AI for CRM but is your data? In January 2024, Salesforce commissioned Forrester Consulting to survey over 700 global business leaders for their take on succeeding with AI for CRM. Read “The Journey to AI-Powered CRM” study to discover: How companies are investing in AI
The Journey to AI-Powered CRM Read More »
